A day in the life of an abra captain experiencing the early morning tranquillity within the Madinat Jumeirah resort.
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A day in the life of an abra captain experiencing the early morning tranquillity within the Madinat Jumeirah resort, starting with cleaning and preparing his abra for the day ahead. We follow him on his journey and his experiences on and off the abra as our hero goes the extra mile to assist guests. He is well versed in Jumeirah's brand beliefs and is a loyal advocate. He is part of the Madinat ecosystem attuned to the complex, offering memorable experiences and reacting to his guests needs. He is at home on the water and well trained in safety.
We glimpse the experiences of his guests as he drops them off at their destinations within the resort. We experience the Madinat ecosystem from the views, details and observations only the abra captain sees. We see Madinat Jumeirah and its amenities from all times of day from the early morning calm, the romance of the sunset on the canals, through to the spectacular evening lights that shine all around the Arabian architecture. Each day brings with it new challenges, new acquaintances and the opportunity to connect with people from different cultures.